Law Firm Web Marketing

Keep The Cases You Want, Ditch The Rest

Law firm marketing services offered by 1stBay have one simple goal: To help you connect with the clients you want searching you on the web. Our goal is to not get you some exposure or to attract them to your webpage. We want you to engage with your clients and make contact. So what that means to us is that you should be getting more calls, website contact form fill outs and targeted leads. The beauty of the Internet is that it is the most trackable form of marketing in existence. Based on your input and our expert keyword research we can put together a full service, trackable campaign focused on a real ROI. So should we work together we’ll want to measure your success through a higher frequency of quality cases and your added revenue. This in turn, will help you grow your firm larger and at a faster pace. We are able to accomplish this by providing you the most powerful suite of legal marketing services. Among your team members, you get your own Google Certified Adwords Expert. With this kind of firepower, you're sure to hit your target.

  • Search Engine Optimization
  • Content Marketing & Blogging
  • Search Engine Marketing
  • Social Media Management


FACT: 96% of people search for legal advice on a major search engine. Of those 70% of potential clients will hire the first attorney they contact. Ponder that for a moment. It is not an exaggeration to say that internet marketing will make or break your law firm. With that said, it is our goal and extremely vital that we get people to find you first. This will ensure you have a profitable and growing practice. 1stbay excels in the following areas of attorney marketing:

  • Search Engine
    Optimization (SEO)

  • Search Engine
    Marketing (SEM)

  • Content Marketing
    & Blogging

  • Social Media

To get that large pool of qualified prospects your law firm needs to be easily found by the clients you want to target. You will have your own attorney marketing team with an expert SEO manager having a minimum 10 years experience. Your personal SEO manager will ensure you make the ranks on all major search engines with Google at the forefront. With higher visibility you get more traffic to your website. More traffic means more calls and contact forms being filled out. That equals more revenue for you. Out of the first page of search results, 68% of all web searchers will only engage with the first few results displayed. Therefore your search engine optimization is crucial.

Alongside your SEO expert will be your SEM expert. This person will be a Google Adwords Certified expert who will have the task of lifting your law firm to the top of Google, Bing and Yahoo - in an instant. We build marketing and advertising campaigns with long-term and immediate impact for you. Your SEM expert will manage paid ad campaigns for you.

Having unique, consistently fresh and relevant content for your practice is a key factor to your search engine discoverability. It helps your overall SEO portion of your campaign but that's not the best reason to do it. It turns you into an expert and guru for your users. Your fresh content keeps your users engaged. You stay in their mind and their thoughts. Our content writers are experienced in writing for attorneys and we'll put together well structured interesting articles for your practice.

The online presence of your law firm matters. Getting positive reviews on your social media profiles can generate you many referral clients. According to a Nielsen consumer survey, 70% of consumers trust a testimonial/review over other forms of advertising. Direct word-of-mouth is the only other advertising that beat out actual customer review content. 15% of online users will contact a law firm after seeing just one positive review on their social profile. For these reasons, you will have a Local SEO Expert to manage your social profiles, coordinate content publishing with your 1stbay team content writer and manage your online reputation of your social media profiles.

Want your own handcrafted law firm marketing strategy?
Talk to an expert at 1stbay - call (866) 972-3730.

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