Hospital Content Management System

Painless Website and Online Advertising Management

Running a healthcare organization’s marketing requires hundreds of tasks and moving pieces, all of which eat away at your ability to make strategic impact. 1stbay’s clients love working with our Content Management System (CMS) because it provides them with the most powerful resource in the world: Time. Our convenient healthcare content management system allows marketers the chance to complete or delegate tasks simply and easily, with changes implemented within hours, not weeks. You can easily create or add pages, add physicians to your network, adjust features by location or facility—if it’s important to your website, our CMS can handle it. Plus, the platform includes completely transparent analytics reporting on your online marketing efforts.

Features of the 1stbay Content Management System:

  • Patient bill pay
  • Locations platform
  • Employment system
  • Site health checker
  • Calendar and events platform
  • Google Analytics integration
  • Physician Database
  • Online Marketing, Simplified

How It's Done

Data Gathering & Detailed Reporting

The 1stbay Content Management System (CMS) provides you with an easy to use platform from which to manage your website and entire online campaign. Your dashboard includes high-level analytics with valuable insights into who is visiting your site, how you’re engaging them, and where they found you. Straightforward reporting allows you to gauge the effectiveness of your online presence and dial up your campaigns to maximize ROI.

Powerful Capability & Ease of Use

Our healthcare CMS provides hospitals, networks, and clinics with the power to streamline their online presence and services simply and quickly. Every part of our system is customizable to your needs. In addition to an intuitive system and content management, our data gathering and reports are fully HIPAA compliant, with secure hosting services to give you complete freedom in your marketing efforts.

You have the ability to quickly and easily adapt your site and page structure and manage your service lines. With our adjustable administrator tools, you can create, edit, and customize permission levels for every login on your end, controlling access and editing privileges intuitively.

For larger networks and businesses, our clients love our Master Physician and Master Blogging systems which allow them to coordinate staff and content for an entire network of hospitals and clinics. For changes that require approval, our system makes it easy to implement edits or create new content without going live—allowing the appropriate parties to approve changes first. Our controls make management easy and straightforward, so you never have to waste another minute.

Ready to rethink your healthcare
marketing strategy?

Contact us today to get the conversation started.

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